FINLOR
LOGISTICS
WEBSITE DEVELOPMENT & COMPANY RE-BRAND
Finlor Logistics aimed to match their tech-forward operations with a sleek, responsive website and modern brand. This new digital platform was envisioned to be fast and user-friendly, reflecting the company’s efficiency and innovation. It would provide clients with real-time shipment tracking and insights, emphasising Finlor’s cutting-edge approach in the logistics industry.
WE DELIVERED
- Full Re-brand
- Website Design & Development
- UI / UX design
- Interactive Effects
- Onsite SEO
- Website Hosting & Maintenance
- Content creation
WHAT FINLOR NEEDED
Helping Finlor keep moving forward
FINLOR LOGISTICS
“We need a new website to drive us forward”
The logistics industry is constantly moving forward; the Finlor website was not. A 21st-century logistics company delivering 21st-century solutions, deserves a 21st-century website. Finlor are constantly applying fresh initiatives, always seeking out ways to improve. Their quality is never compromised so that their clients always get the very best service, and their website wasn’t reflecting this.
The previous website was stuck in old style website technology using outdated features, the mobile optimisation needed improving and it had a lack of security.
FINLOR LOGISTICS
We took the Finlor website to the next level.
Building trust was a key part of this project, showcasing the company values became the forefront of our ideas. Pushing the focus on Finlor’s efficiency, flexibility, scaleability, trustability and sustainability. Originally Finlor were looking to drop the meet the team page, however, we recommended showcasing not only their smiling faces but also their names, job titles and small biography to show that they are a friendly and trustworthy team, pairing that with their rave recommendations really adds to their family feel.
We then looked at their services to create a lot of SVG branding elements and icons across the website to produce some really eye-catching design, brought to life by our expert development team. Finlor are a team wanting to grow, building a careers page and submission form was the next big focus. Utilising their new branding colours we helped build a vibrant approach to joining their team.FINLOR LOGISTICS
“Fantastic partner! Captured the essence of who we are as a business and have given us a fresh, modern, informative “window to the world”.Red Giraffe are a great team and I cannot recommend them highly enough. With Red Giraffe you get much more than you pay for.”
~ Paul Taylor | Managing Director at Finlor
RESPONSIVE DESIGN
Fit for all screens
As part of the project planning process, our UX designers had extensive collaboration with Finlor to ensure that the user journey matched the goal of the site and that nothing was taken for granted.
We continue to work closely with Finlor on the creation of new elements for the site, as well as advising on content population & SEO. Feedback on the new site has been fantastic since launch and it excels in showing off their logistics solutions.
